Resser's - main business focus is importing the most sought-after tools on the market, such as sandblasters, washers, and lifts. Collaborating with Resser, our task was to design a business-oriented website with elements of an e-commerce sales platform specifically targeting the German market. Capturing the appropriate design required a thorough understanding of the client's needs and expectations. We completely set aside the client's old website and decided to create something entirely new and fresh.

The design itself aimed to be simple and minimalist, yet convey a sense of being associated with automotive repair workshops. The main concept revolved around creating sections that contrasted in color and effectively highlighted the importance of the information presented. If we had a section that was all white, we would break it with a completely black section to surprise the audience. The color palette used in the project primarily consisted of off-black (#222222), white, and contrasting yellow (#FBD80C). Since typography is a crucial component in informational websites, we carefully selected fonts that were visible and easy to read. Open Sans was used for headings, while Poppins was chosen for paragraphs.

The website's functionalities are not overly complex, featuring a simple content management system (CMS) that includes products available for purchase via an order form. Additional minor features include newsletter subscription, a contact form, product sorting, switching between list and grid view, and tab-based category/information navigation.